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This website had the following in the web page, "Industry leading horse and tack products, instore and online." We analyzed that the web site stated " See more horse and tack info." It also stated " Huge selection of dog and cat food, instore and online. See more dog and cat product info. Giant selection of apparel to shop from, instore and online. Industry leading turf management products, instore and online. See more turf product info. Huge selection of bird products, instore and online. See more chicken, gamebird, and wildbird products. See more home decor products." The header had surprise as the highest ranking search term. It was followed by arizona, peoria, and glendale which isn't as ranked as highly as surprise. The next words they uses is buckeye. phoenix was also included and could not be understood by search engines.